During the thrilling 2021 world championship season, Aston Martin saw a 15% increase in website traffic to astonmartin.com on Grand Prix Sundays, compared to non-race Sundays. This increased to 25% on weekends where Aston Martin Lagonda supplied the Official Safety & Medical Car of Formula One®, with the Vantage enjoying global exposure during the dramatic season finale in Abu Dhabi.
The AMR22, to be raced by four-time F1® World Champion Sebastian Vettel and rising star Lance Stroll, carries a new 2022 Aston Martin Racing Green livery celebrating Aston Martin's traditional racing colours and glorious sporting legacy. The team's new campaign ‘We Climb Together' aims to inspire the team and its millions of fans with the story of Aston Martin's origins, with founder Lionel Martin and his wife Kate taking part in the Aston Hill Climb. The Aston Martin Aramco Cognizant Formula One™ Team begins the 2022 FIA Formula One® World Championship season at the Gulf Air Bahrain Grand Prix on 20 March 2022.