Genesis GV60 wins 2022 Red Dot Award for Product Design.

06-04-2022 11:23 -

Genesis announced the GV60, the brand's first model powered by dedicated EV platform, won a prestigious honor at this year's Red Dot Award: Product Design 2022 in the cars and motorcycles category. Red Dot, established in 1955 and organized every year by Design Zentrum Nordrhein Westfalen in Germany, is among the world's most renowned design competitions alongside iF and IDEA. Each year, Red Dot awards are bestowed in three disciplines: product design, brands and communication design, and design concept.

The Genesis GV60 embodies the brand's vision for electrification and its design philosophy of Athletic Elegance with the signature Two Lines. The Two-Lines headlamps perfectly complement the car's refined yet voluminous body, with the clamshell hood adding sleekness. The body surfacing is seamless and minimalistic, yet the sculpted curves and wide stance give the vehicle a muscular look. The coupé silhouette, streamlined from the hood to the spoiler, solidifies a more athletic profile with a short overhang and a long wheelbase measuring 2,900 millimeters.