The new Fiat 500e "la Prima" by Bocelli is the world's first city car to be equipped with JBL's "Virtual Venues" technology. It offers an incomparable sound experience by creating virtual concert spaces ( virtual venues ). In the new top model of the all-electric Fiat 500, the premium audio system has also been refined by master tenor Andrea Bocelli.
The system delivers a total of 320 watts, can be operated intuitively and is also perfectly integrated into the vehicle without compromising the space available in the interior or trunk. FIAT also worked with Italian superstar Andrea Bocelli to make the system perfect and unique. The unmistakable soundtrack of the corresponding communication campaign is the new single by Bocelli's son Matteo.
