The character of the new DS 7 comes from the significant changes to the front and rear. Always elegant, the new DS 7 conveys more dynamism with sharper, more structured lines and a very consistent design. The all-new nose features sharper lines that unfold the balance of every detail. Specific work has been carried out thanks to the close relationship between the DS DESIGN STUDIO PARIS team and the stabilizer production team in Mulhouse (France), obtaining exceptional results in terms of quality and solidity.
The luminous signature develops an even more expressive look. The new combination of DS PIXEL LED VISION 3.0, more small and bright hours DS LIGHT VEIL is fluid and is realized in the second stage of the Spirit of Haute Couture. The DS WINGS and grille are larger, while the bumper has been redesigned with a wide range of colors depending on the model. The swirling, scaly and thinner LED taillights have also been re-defended with a dark metallic finish, emphasizing the new DS 7's unique expression. The tailgate and logo have been redesigned with sharper lines, while the 'DS AUTOMOBILES' badge that replaced "CROSSBACK" now signifies the extended rear of the new DS 7.
