The new Maserati GranTurismo takes center stage at Milan Design Week 2023.
08-04-2023 12:20 -
The new Maserati GranTurismo will be the Trident's hero at the 2023 Milan Design Week, an annual international celebration of design attracting some of the most cosmopolitan and kaleidoscopic audiences in the world. An unmissable event for those who have made the most refined, beautiful, and essential design their hallmark, and for those – like Maserati – who can count among its products a timeless icon, the first car the brand has ever made that also comes in a 100% electric version.
Three original GranTurismo One-Offs from the Maserati Fuoriserie Program will be split between real and virtual, whereas the exclusive GranTurismo Launch Edition PrimaSerie 75th Anniversary Edition – exclusively created for that milestone – will add a further touch of exclusivity to the selection designed to enhance the long-distance sports car par excellence.
The GranTurismo One Off Prisma and the GranTurismo One Off Luce, with the Nettuno V6 internal combustion engine and in the full-electric Folgore version respectively, will be juxtaposed with the intrepid inspiration of Hiroshi Fujiwara, an eclectic friend of the Trident, pioneer of streetwear and author of his own interpretation of the high-performance coupé. The Japanese artist will unveil a Digital One Off alongside a bespoke capsule collection, made specifically for Design Week.
