18 Agosto 2026

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Ferrari Luce ‘tailor made’ sells for $40m, setting world record for new car sold at auction

17-08-2026 20:33 - EVENTS

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Against the world-famous Monterey Car Week backdrop, the one-of-a-kind Ferrari Luce 'Tailor Made' set a record at auction for $US 40 million. With all proceeds benefiting The Ferrari Foundation, this outstanding result will further the Prancing Horse's longstanding support for global educational programs by providing access to learning opportunities and supporting scholastic initiatives for future generations.

Auctioned in partnership with RM Sotheby's, spirited bidding for the first production Luce chassis took place during one of the automotive world's most prestigious gatherings. This remarkable result comes one year after Ferrari set the previous record of $US 26 million with a one-of-one 2025 Tailor Made Ferrari Daytona SP3.

Created through the combined expertise of Ferrari Tailor Made and the Ferrari Design Studio, the iridescent, semi-metallic Madreperla "Chassis 0" carries its namesake theme of light in every element. The Luce 'Tailor Made' emphasizes Ferrari's cutting-edge technical development, extensive innovation across design, materials and color, and handcrafted technique.

All funds will be donated to educational opportunities in the U.S.A. and globally. Notable projects include:

· M-TECH Alfredo Ferrari: an educational hub set to open in Maranello, Italy in 2029, aimed at inspiring and training talent from around the world, advancing technology in automotive fields. Collaborations with Save the Children, to help rebuild the Aveson Charter School after the 2025 California wildfires, and current projects to expand math and literacy programs in low-income areas of eastern Texas.

· Working with the Second Round Foundation; a non-profit organization co-founded by NBA Champion and 3x All-Star Jalen Brunson, focused on advancing education in underserved urban areas in New York City.

· Funding afterschool reading and math programs with The Boys and Girls Clubs covering a low-income area of southern Florida

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Privacy Policy for www.hotdrivenews.com

The website www.hotdrivenews.com collects some of the users' personal data who browse the website.

In accordance with the commitment and attention we place on personal data and in accordance with art. 13 and 14 of EU GDPR, www.hotdrivenews.com provides information on methods, purposes, communication and dissemination of personal data and user rights.

Personal data controller

E.Langone (I.E.S.) International Editorial Services by LusoSital Langone
P.IVA CHE-112.905.055
C.F. 756.4546.0138.61.

Email: info@lusosital.com
Telefono: +41 55 534 48 15

Types of acquired data

www.hotdrivenews.com collects users' data directly or through third parties. The types of collected data are: technical navigation data, usage data, email, name, surname, telephone number, province, country, cap, city, address, company name, status, cookies and other types of data. Further details on the collected data are provided in the following sections of this same statement.
Personal data are provided deliberately by the user through the compilation of forms, or, in case of usage data, such as data relating to navigation statistics, they are collected automatically by browsing the pages of www.hotdrivenews.com.

The data required by the forms are divided between mandatory and optional; on each form the two types will be indicated separately. In case the user prefers not to disclose mandatory data, www.hotdrivenews.com reserves the right not to provide the service. In case the user prefers not to communicate optional data, the service will be provided anyway by www.hotdrivenews.com.

www.hotdrivenews.com uses statistics tools to track users´ browsing, the data analysis is done via log. www.hotdrivenews.com does not use cookies directly but may use cookies including third-party services.

Each cookie usage is regulated in the Cookie Policy (https://www.hotdrivenews.com/Informativa-sui-cookies.htm) and subsequently in this same statement.
The user who communicates, publishes, disseminates, shares or obtains third party personal data via www.hotdrivenews.com assumes full responsibility for them. The user frees the owner of the website from any direct responsibility and towards third parties, guaranteeing to have the right to communication, publication, dissemination thereof. www.hotdrivenews.com does not provide services to users under the age of 18. In the case of demands made for minors, the parent or the person holding parental authority must fill in the data requests.

Methods, places and times of processing the acquired data

Methods of processing the acquired data
The owner has designed an IT system suitable to ensure security measures deemed appropriate to prevent access, disclosure, modification or unauthorized cancellation of personal data. The same system makes daily copies, considered sufficiently adequate, according to the importance of the data it contains.

The user has the right to get information about the security measures taken by the owner to protect data.

Access to data in addition to the holder
The personal data collected by www.hotdrivenews.com can be acceded by the internal staff (such as administrative, commercial, marketing, legal, system administrators) and / or external subjects (such as third-party IT service providers, webfarm, communication agencies, suppliers of complementary services). When necessary, these structures are appointed by the data controller.

The user can request the updated list of data controllers at any.

Communication of any unwanted access to the Privacy Guarantor
The aforementioned IT system is daily monitored and checked by system technicians and engineers. But the fact remains that, even if considered remote possibility, there may be unwanted access. If this happens, the owner commits itself, as per GDPR, to communicate it to the Privacy Guarantor within the terms established by law.

Collected data retention
Personal data are kept and processed in the owner's operational and administrative offices, as well as in the webfarms where the servers that hosting www.hotdrivenews.com website reside, or on the servers that make the backup copies. The personal data of the user may reside in Italy, Germany or in the Netherlands, however in countries of the European Community. The user´s personal data are never brought or copied outside the European territory.

Retention times of the acquired data
In case of data acquired to provide a service to the user, (both for a purchased service and for a trial) the data is stored for 24 months after the completion of the service. Or until the consent is revoked.

In the event that the holder is obliged to keep personal data in compliance with a legal obligation or for an authority order, the holder may retain the data for a longer time, necessary to fulfil the obligations.

At the end of the retention period, personal data will be deleted. After the deadline, you will no longer be able to access your data, request its deletion and portability.

Legal basis for acquired data processing

The owner acquires users' personal data in the cases here below described.
Treatment is necessary:
- if the user has deliberately accepted the treatment for one or more purposes;
- to provide a quote to the user;
- to provide a contract to the user;
- to provide a service to the user;
- for the holder to fulfill a legal obligation;
- for the holder to fulfill a task of public interest;
- because the owner can fulfill an exercise of public authority;
- because the owner or third parties can pursue their legitimate interests.

At any time the user can request to the data controller clarifications on the legal basis of each treatment.

Purposes of the processing of acquired data

User's data is collected by the holder for the following purposes:

- requests for information from the user;
- responses to requests for technical and commercial information;
- to be able to contact the user in case of problems.

It could be possible that data can also be processed for:
contacting the user, statistics, analysis of the user's behavior and session recording, content display and interaction of external applications, spam protection, payment management, interaction with social networks, advertising.

At any time the user can request to the data controller clarifications on the legal basis of each treatment.

Specific details on the acquisition and use of personal data

For advertising communications
These services use the users' data and his navigation for advertising purposes (for example advertising banners).

The services listed below may include the possibility of opt-out. For details see the individual services listed below.
In addition to this the user can choose to manage cookies with a third party service, for example Network Network Advertising Initiative (http://optout.networkadvertising.org/).

Some of these services may use cookies to capture information about the user and / or to show advertisements based on the user's interests. Some data can also be detected outside of www.hotdrivenews.com .

The acquired data and the use of the same by third-party services are governed by the respective Privacy Policy to which we refer

Google AdSense
Service provider: Google, Inc.
Service purpose: advertising service that uses the so-called "Doubleclick" cookie to monitor the use and interaction of the user with the advertisements on the website.
Personal data collected: cookies, usage data
Place of processing: United States
Privacy Policy (https://policies.google.com/technologies/ads?hl=it)
Opt-Out (https://adssettings.google.com/authenticated?hl=it)
Adhering to the Privacy Shield

To contact the user
Contact forms
The user can fill in the contact form / request information, inserting his / her data and consenting to their use to respond to the requests of nature indicated in the header of the form.
Personal data that could be collected: ZIP code, city, surname, email address, country, name, telephone number, province, company name.

Newsletter or SMS
The user can subscribe to the website's www.hotdrivenews.com newsletter. To the email address specified by the user, messages containing technical, informative, commercial and / or promotional information can be sent.
Newsletter registration is performed with double opt-in.
The user is sent an email (to the email address indicated) with a link to click on to confirm that the user is really the owner of the email address.

The same service can be done via SMS.
Personal data that could be collected: ZIP code, city, surname, email address, country, name, telephone number, province, company name.

For interaction with external applications (even social networks)
www.hotdrivenews.com includes in its pages plugins and / or buttons to interact with social networks and / or external applications.
As for social networks, even if the user does not use the service on the web page, it is possible that the service acquires traffic data.

The data acquired and the use of the same by third-party services are governed by the respective Privacy Policy to which we refer.

Facebook: "Like" button and social widgets
Service provider: Meta Platforms Ireland Limited.
Purpose of the service: interaction with the social network Facebook
Personal data collected: cookies, usage data
Place of processing: United States and other countries
Privacy Policy (https://www.facebook.com/privacy/policy)

Twitter: "Tweet" button and social widgets
Service provider: Twitter, Inc.
Purpose of the service: interaction with the social network Twitter
Personal data collected: cookies, usage data
Place of processing: United States
Privacy Policy (https://twitter.com/privacy)
Cookie utilizzati (https://help.twitter.com/it/rules-and-policies/twitter-cookies)
Adhering to the Privacy Shield

To view content from external websites
These services are used to display content on the website pages that are external to the website, with the possibility of interaction.
Even if the user does not use the service present on the web page, it is possible that the service acquires traffic data.

The data acquired and the use of the same by third-party services are governed by the respective Privacy Policy to which we refer.

YouTube Video Widget
Service provider: Google, Inc.
Purpose of the service: service to view and interact with external videos on your website
Personal data collected: cookies, usage data
Place of processing: United States
Privacy Policy (https://policies.google.com/privacy?hl=it)
Adhering to the Privacy Shield

Data subject's rights

The user owns all the rights provided for by the art. 12 of EU GDPR, the right to check, modify and supplement (rectify), delete his/her personal data by accessing his/her personal area. Once all data has been deleted, the access account to the reserved area is closed.

Specifically, he/she has the right to:
- know if the owner holds the user's personal data (Article 15 Right of access);
- modify or supplement (rectify) inaccurate or incomplete personal data (Article 16 Right of rectification);
- request cancellation of one, more or part of the personal data held in case of one of the reasons provided for by the GDPR (Right to Delete, 17);
- partially limit personal data processing, or completely revoke the consent to the processing, in case there is one of the reasons provided for by the Regulation (Article 18 Right to limit the processing);
- receive a copy of all personal data held by the owner, in a commonly used organized format, and also readable by an automatic device (Article 20, Right to Portability);
- object in whole or in part to the data processing for marketing purposes, for example to object and receive advertising offers (Article 21 Right to Opposition). Users are reminded that they can oppose the data processing used for advertising purposes, without providing any reasons;
- oppose to data processing in automatic mode or not for profiling purposes (so-called Consent).

How to exercise your rights
The user can exercise his / her rights as stated above sending a request to the data controller E.Langone (I.E.S.) International Editorial Services by LusoSital Langone to the following addresses: info@lusosital.com; tel. +41 55 534 48 15.

The request to exercise one's own right has no cost. The owner agrees to fulfill the requests as quickly as possible, and in any case within one month.

The user has the right to propose a complaint to the Authority for the Protection of Personal Data. Addresses: garante@gpdp.it, http://www.gpdp.it (http://www.gpdp.it).

Cookie Policy

It is recommended to consult in detail the Cookie Policy (https://www.hotdrivenews.com/Informativa-sui-cookies.htm).

Additional information on data processing

Defense in court
In case of recourse to the court for abuse by the user, in the use of www.hotdrivenews.com or the services connected to it, the holder has the right to reveal the user's personal data. He is also obliged to provide the aforementioned data at the request of the public authorities.

Request for specific information
The user has the right to request specific information to www.hotdrivenews.com for the website and / or the collection services concerning the use of personal data.

Data collection for system logs and maintenance
www.hotdrivenews.com and / or third-party services (if any) may collect the user's personal data, such as the IP address, in the form of a system log. The collection of this data is linked to the operation and maintenance of the website.

Information not contained in this policy
The user has the right to request at any time to the data controller the additional information not present in this Policy regarding personal data processing The holder can be contacted via the contact details.

Support for "Do Not Track" requests
"Do Not Track" requests are not supported by www.hotdrivenews.com.
The user is invited to consult the Privacy Policy of the third-party services listed above to find out which ones support these types of requests.

Changes to this Privacy Policy
The owner has the right to modify this document by notifying users on this page or, if required, through the contacts in his possession. The user is therefore invited to periodically consult this page. To confirm the actual modification refer to the last modification date indicated at the bottom of the page.
The owner will collect the user's consent again if the changes to this document concern data processing for which the consent is required.

Definitions and legal framework

Personal data (or data, or user data)
It is personal data that identifies or makes a physical person identifiable, directly or indirectly, and that can provide information on personal characteristics, habits, lifestyle, personal relationships, state of health, economic situation, etc.

Source: website of the Privacy Guarantor (http://www.garanteprivacy.it).

Usage data
The information that is automatically collected during the browsing of www.hotdrivenews.com is used, both from the website itself and from the third party applications included in the site. Examples of data usage are the IP address and the details of the device and the browser (including geographic location) that the user uses to navigate the site, the pages viewed and the length of time the user stays on the individual pages.

User
The subject using the website www.hotdrivenews.com.
It coincides with the interested party, unless otherwise specified.

Interested
Interested is the natural person to whom the personal data refer. So, if a treatment concerns, for example, the address, the tax code, etc. by Mario Rossi, this person is the interested party (article 4, paragraph 1, point 1) of the 2016/679 EU Regulation (http://www.garanteprivacy.it/regolamentoue).

Source: website of the Privacy Guarantor (http://www.garanteprivacy.it).

Processing controller (or responsible)
Responsible is the natural or legal person to whom the holder entrusts, even outside of its organizational structure, specific and defined management and control tasks on its behalf of data processing (Article 4, paragraph 1, point 8), of the 2016/679 EU Regulation (http://www.garanteprivacy.it/regolamentoue). The Regulation itself introduced the possibility that a manager can, in turn and under certain conditions, designate another "sub-responsible" subject (Article 28, paragraph 2).

Source: website of the Privacy Guarantor (http://www.garanteprivacy.it).

Data controller (or holder)
Holder is the natural person, the public authority, the enterprise, the public or private entity, the association, etc., which adopts the decisions on the aims and the modalities of the treatment (article 4, paragraph 1, point 7) , of the 2016/679 EU Regulation (http://www.garanteprivacy.it/regolamentoue).

Source: website of the Privacy Guarantor (http://www.garanteprivacy.it).

www.hotdrivenews.com (or website)
The website through which the user's personal data are collected and processed.

Service
The service offered by the website www.hotdrivenews.com as indicated in the relative terms.

European Community (or EU)
Every reference concerning the European Community extends to all current states member of the European Union and the European Economic Area, unless otherwise specified.

Cookies
Data stored in the user's device.

Legal references
This information is prepared on the basis of multiple legislative systems, including articles 13 and 14 of Regulation (EU) 2016/679. This information concerns only www.hotdrivenews.com , unless otherwise specified.

Privacy privacy policy updated on 07/10/2022 09:21

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